Online Master’s in Athletic Administration

Sporting goods retailer to launch concussion testing initiative

Students who seek to influence policy regarding sporting injuries such as concussions may want to earn their athletic administration degree. Students pursuing such careers may find themselves involved in programs such as the one recently launched by Dick’s Sporting Goods to screen more than 1 million young athletes for concussive injuries.

The Protecting Athletes through Concussion Education (PACE) program will be one of the largest baseline testing initiatives in the U.S., according to the retailer’s official website. The program intends to distribute free educational materials to schools in order to provide coaches and athletic administrators with the information they need to raise awareness about sporting concussions in young athletes.

Jerome Bettis, former Pittsburgh Steeler and the NFL’s Offensive Rookie of the Year 1993, said in a statement that “every young athlete should have the opportunity to take a baseline concussion test, and through the PACE program, up to one million youths will now have that chance.”

The PACE program will distribute imPACT baseline testing kits to more than 3,350 schools. The imPACT test is a neurocognitive test that lasts around 20 minutes, and can provide athletic medical professionals with a normative database of thousands of athletes for comparison purposes, according to official imPACT literature.

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